Internship 6 months – Sales & Marketing and Hospitality - #46749

[Please note this is a Direct Search led by Bacardi, Applications from agencies will not be accepted nor will fees be paid for unsolicited CVs.]

LOCATION : Pessione (To)

Ours is a vibrant, family-owned spirits company, nurtured by seven generations of the Bacardí family. We are the largest, privately held spirits company. Bacardi was founded in 1862 in Santiago de Cuba, when Don Facundo Bacardí Massó revolutionized the spirits world by creating the world’s first light-bodied rum. His fearless, bold and entrepreneurial spirit lives on in Bacardi today.

From humble beginnings in a small tin-roof distillery in Cuba to a global company with a portfolio of more than 200 of the world’s best brands and labels including BACARDI rum, GREY GOOSE vodka, PATRÓN tequila, MARTINI vermouths and sparkling wines, DEWAR’S Blended Scotch whisky, BOMBAY SAPPHIRE gin, CAZADORES blue agave tequila, WILLIAM LAWSON’S whisky, ERISTOFF vodka and many others.

Today we are an extended family of more than 7,000 employees (affectionately known as Primos – which is the Spanish word for cousins) across the globe.

INTERNSHIP PURPOSE :

We are looking for a passionate and curious Sales & Marketing and Hospitality Intern to join the Casa Martini team in Pessione.

The intern will support the Sales & Marketing team and the Operations Manager in coordinating daily activities related to Communication and Visitor Experience.

This is an exciting opportunity for a motivated individual eager to grow in digital communication and hospitality within the spirits industry.

Main Responsabilities

Sales & Marketing Support

• Web: support website content updates, SEO optimization, and performance KPI tracking.
• Social Media: assist in content creation (Reels, photos, editorial calendar), reporting, and coordination with media agencies.
• Community Management: monitor and respond to online reviews, manage Google Business and OTA profiles.
• CRM: support CRM plan execution and campaign analysis.
• Influencer Marketing: assist with content briefing, KPI monitoring, and partnerships.
• Partnerships: identify and manage local and commercial partners.
  
  

Visitor Center & Shop Operations

• Assist and guide visitors at Casa Martini Visitor Center.
• Support daily sales activities in the shop.
• Manage ticketing, POS, and cash desk operations.
• Update internal systems: inventory, cash management, booking & reporting tools.
• Assist with visual merchandising and overall store image.
  
  

Profile Requirements

Education

• Bachelor’s degree in Marketing, Hospitality, Management, or a related field.
• A postgraduate degree and/or previous exposure to the spirits industry is a plus.
  
  

Languages

• Fluent Italian and English are mandatory.
  
  

Technical Skills

• Strong analytical mindset and confidence with numbers.
• Advanced knowledge of Excel; good command of Word, PowerPoint, and Outlook.
• Familiar with Google Analytics (GA4), Google Ads, Meta Business Manager, and Canva.
• Basic understanding of CRM tools, e-commerce, and SEO/SEM principles.
  
  

Soft Skills

• Team-oriented, proactive, and detail-driven.
• Excellent communication and organizational skills.
• Passion for hospitality, retail, and marketing.
• Adaptability in a multicultural and fast-paced environment.
  
  

What We Offer

• A challenging and inspiring internship within an international, dynamic environment.
• A modern workplace at Casa Martini, a unique location combining heritage and innovation.
• Full-time, 6-month internship (minimum 1,000 hours).
• Working hours: 9:00 – 18:00 (Saturday required)
• Start date: as soon as possible.
  
  

LEADERSHIP AGILITY

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
• Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
• Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience
  
  

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.

U.S. applicants have rights under Federal Employment Laws.

Perks of Working for us

At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.

Compensation, Paid Time Off & Retirement:

• Competitive Pay Package
• Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
• Retirement/Pension Plan
  
  

Health & Wellbeing

• Medical, Critical Illness, and Life Insurance
• Calm Meditation App subscription (free)
• Employee Assistance Programs
• Best-in-class, family-friendly, and inclusive leave policies
  
  

Additional Benefits

The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.

Some benefits may be subject to an employee contribution.

Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.